b'MEET YOUR MAKERSIR MIX-A-LOTTim Fish,44Brand director, Rab AS TOLD TO RYAN STUARTChallenge AssumptionsIm always questioning thestatus quo and reassessing what were doing and why were doing it. Often, when you come back to the problem, you solve it in a different way.Get InspiredFor the Mythic Ultra sleeping bag, the materials team was looking at how other industries decrease radiative heat loss. The idea of using titanium-coated fibers in the lining came from the reflectivity of satellites.Pollute the FilterI like the cross-contamination of ideas from other industries. Something like a medical back brace presents a lot of great ideas for packs, sleeping bags, and sleeping mats.Invite Creative TensionTheres always push and pull between designers who want to create amazing products and managers who say, Thats too expensive. Make it commercial. Sometimes its worth doing something unique just to show what youre capable of.Keep PushingThe sign of a good designer is to never be satisfied with what youve got. Every time I launch a new product, I look at it and say, Its good, but I could do better here or change that. On the other hand, you have to know when youve done enough.Check out Rabs Mythic Ultra sleeping bag on page 47.PHOTOGRAPH BY Kingsley Tudor HIKE AND CAMP | OUTSIDE BUYERS GUIDE 202065SBG20_HIKE_Interstitial_rlsd_463239.indd 65 3/27/20 11:05 AM'